The European Rental Association (ERA) has published A beginner鈥檚 guide to Building Information Modelling (BIM) to give rental companies guidance on how BIM can help them deepen their relationships with customers.

ERA鈥檚 guide to BIM is available as a free download.

ERA said BIM gives rental companies the opportunity, for the first time, to become involved at the design stage of a project.

By engaging in BIM, said the association, rental companies can help improve productivity, make sites more equipment friendly, and provide the optimum product for each stage of a project.

Michel Petitjean, Secretary General of ERA, said; 鈥淏IM is a transformative technology that represents a huge opportunity for the rental industry.

鈥淚t enables rental companies to partner with their clients at an earlier stage by offering an expanded range of services, which means that they can deliver greater value for money.

鈥淭his guide aims to make BIM more accessible to rental companies of all sizes and we hope that it helps the industry to embrace the technology and take advantage of the benefits that BIM has to offer for their businesses.鈥�

The publication also gives case studies from leading rental companies that demonstrate some of the different uses for the technology.

A beginner鈥檚 guide to Building Information Modelling (BIM) is available for . For more information, email ERA at [email protected].