A lifetime鈥檚 work 鈥� calculating the TCO of construction equipment

Partner Content produced by 必赢体育 Content Studio
03 April 2025
The move away from traditional internal combustion to battery-electric and other potentially greener forms of power has been a hot topic in construction for several years.

For almost as long, it has been understood that the higher purchase price of battery-electric equipment 鈥� sometimes significantly higher 鈥� has hindered widespread adoption within the industry.
Furthermore, the difficulty of calculating the return on investment (ROI) of on-site equipment has not helped sales, either to end users or rental companies.
Supporters of alternative power cite reductions in fuel consumption, as well as extended maintenance and servicing intervals, leading to enhanced uptime and overall productivity gains.
Yet, if a battery-electric machine costs more than twice that of its diesel or petrol equivalent, productivity gains risk becoming a moot point.
Conversely, a deeper understanding of the total cost of ownership (TCO), could give equipment buyers the confidence to explore a power technology with the potential to deliver both environmental and bottom-line benefits.
When a shift is not quite a shift鈥�
Paul Bramhall, Director of Electrification and Rental for the EMEA region at power solutions company Briggs & Stratton, understands this all too well. He has been undertaking research into the comparative TCO of construction equipment as his company continues its strategic journey towards alternative power sources.
Bramhall believes the TCO challenge starts with businesses failing to fully understand the amount of work their machines are doing.

He says, 鈥淭oday, people are making estimations on utilisation rates that are often inaccurate.
鈥淢ore often than not, when I ask construction professionals how long a compact machine should operate for, the response will be either six or eight hours a day. This is almost always an overestimate. If the operator is using the machine for that long, then that operator does nothing else that day, which is rarely the case in my experience.
鈥淥n larger equipment, where there is data tracking, the data shows that machines are not operating for that long. For example, our research has shown that a one-tonne diesel dumper will only work for an average of 2.4 hours a day.鈥�
Evidence from manufacturers of small handheld tools, which have been electrified and are able to gather usage data, confirms this.
Not an exact science
Another question mark within TCO is the residual value of small equipment.
鈥淲ith a petrol-powered unit,鈥� says Bramhall, 鈥渇actors such as age and physical condition will influence the residual value as there is no way to determine the remaining life in the engine. With a battery, the first question to ask is 鈥榳hat is the capacity of the battery? How many charging cycles remain? Ten? One hundred? Five hundred?鈥� All of this will impact the residual value, so finding the answers to these questions is important.鈥�

One of the initial takeaways from Bramhall鈥檚 research may appear counter-intuitive 鈥� that the power source question is generally harder to answer for small equipment than for heavier machines.
Why is that? According to Bramhall, 鈥淔or larger diesel or HVO powered equipment where there is data tracking on usage 鈥� for example a five- or ten-tonne loader 鈥� construction businesses will have a much better understanding of the equipment real-life usage from the integrated data logger.
鈥淔or smaller traditional ICE powered equipment 鈥� without integrated data tracking 鈥� it鈥檚 less of an exact science, with no precise figures showing how much or how little a machine is being used.
鈥淛ust because a machine is on-site for 24 hours a day, for a week or a month, does not mean it has worked for that period of time 鈥� and without clear tracking, it鈥檚 all guesswork.
鈥淎lso, in many cases, the person doing the calculation is not the operator but someone a step removed from the actual usage. This is all too often the case 鈥� you ask the owner or operator how long the machine has worked, and they will generally struggle to give an accurate answer as there is no data logger.鈥�
Maximising uptime
Bramhall believes this is just one of numerous pieces of relevant data too often missing from the TCO calculation. Buyers will need much more data if they are to understand the potential benefits of adding battery-electric equipment to their portfolios.

He places equipment downtime, labour and fuel costs high on the TCO calculation list, adding that, with downtime, 鈥渓abour is extremely costly, so whenever a fitter needs to go to site or spend time fixing a machine, this just adds cost on top of lost revenue.鈥�
According to Bramhall, a regular downtime issue related to small petrol-powered engines is the fuel valve, which can either prevent equipment from starting or, if not closed during transportation, lead to costly oil or fuel dilution.
He says, 鈥淥ur Vanguard single-cylinder engines incorporate the fuel valve into the on/off switch 鈥� which we call TransportGuard 鈥� thereby eliminating the problem. This could help rental companies save a lot of money from downtime and related issues.鈥�
Simplification of use is clearly a selling point, and Bramhall highlights that electronic fuel injection (EFI) engines, which eliminate the choke, are by far the most popular.
鈥淎 battery has no choke,鈥� he says. 鈥淚t鈥檚 just on and off. Push on and start work, then push off when finished 鈥� it doesn鈥檛 get any easier. And this technology is better accepted and appreciated by the younger generation.
鈥淏attery tech is helpful in terms of ease of operation and reduced emissions at the point of use. As for operating costs, while electricity is cheaper than fuel, the cost is lower.鈥�
And this is not insignificant, given that fuel represents the largest variable cost of operating a machine.

Another cost that may be underestimated is operator wellbeing. Bramhall gives the example of using a petrol-powered walk-behind trowel inside a building to smooth concrete. 鈥淭here is sure to be significant noise and emissions,鈥� he says, 鈥渁nd any reduction in either is an opportunity to improve not only operator wellbeing but also the wellbeing of other workers on the project.鈥�
Upfront cost is key
From the perspective of rental companies, while TCO is an important discussion point, the real challenge is the upfront cost.
If the problem were simply that battery manufacturers were being greedy for profit, there might be a simple market-led solution. In fact, the bill of materials is undeniably higher for battery technology than for small mechanical internal combustion engines.
鈥淭his creates a dilemma,鈥� says Bramhall, 鈥渁s rental businesses feel they can鈥檛 charge enough of a premium for the technology to balance the payback calculation.
鈥淭hey also want to ensure the TCO on equipment is satisfactorily reduced by the time they come to sell it.鈥�
Avoid cutting corners
Bramhall鈥檚 final word to potential buyers who are laser-focused on the initial cost of battery-electric machines is that they should always prioritise quality, performance and, more importantly, safety over lowest possible price.
鈥淥ur Vanguard batteries have layers of safety built into them,鈥� he says. 鈥淔or example, the battery controls the charger, not the other way around, which is unlike most batteries. This prevents the risk of thermal events during charging.鈥�
Bramhall鈥檚 advice continues: 鈥淥vercome the safety hurdle first, then you can make every effort to drive down costs. You can do this by standardising as much as possible and maximising the utilisation of the battery over as many different applications and brands as possible.
鈥淲hen it comes to battery technology, people can be blinded by the ticket price. They see that a smaller battery is cheaper, so they buy it. But of course, the runtime is less, so they need to buy more batteries.
鈥淎t the end of the day, they find it really isn鈥檛 cheaper 鈥� plus the shorter runtimes and number of battery changes will inevitably lead to a team of frustrated operators.鈥�
Balancing rental鈥檚 TCO equation
Briggs & Stratton鈥檚 Paul Bramhall outlines the challenge for rental companies of buying in battery-electric equipment鈥�
鈥淚f a rental company buys a trowel for 拢1000, it might rent for 拢40 a day, with a 70% utilisation rate.
鈥淪o, 70% of the time, the trowel is out of the shop on rent, although not necessarily being used. The payback period for the purchase price, assuming this utilisation rate, would be 35 rental days.
鈥淚f the same company bought the battery-electric version of the trowel at the price of 拢2500, it would have to rent for 拢71 per day, to ensure the same payback period. Now that鈥檚 a problem if the company does not feel it can charge that premium.
鈥淭his is where a different mindset is required.
鈥淏ased on data rental companies have given us, we have calculated that they could earn considerably more money with the electrified product over the 5-year period they report to keep the product in their fleet, due to lower operating costs, reduced downtime and the premium they could charge for the technology. And this notwithstanding the noise and emissions benefits.
鈥淲ith more data, the rental companies will better understand fleet usage. They will also learn the usage rate, so an assumption of 6-8 hours of daily usage may be reduced to 2-3 hours.
鈥淥ne can then also determine the residual value of the equipment more precisely.
鈥淯nfortunately, in many cases the issue continues to be the initial payback period. It seems everybody wants somebody else to carry the upfront cost burden.鈥�
--------
This article was produced by 必赢体育 Content Studio in collaboration with experts from Briggs & Stratton
--------
--------
All images courtesy of Briggs & Stratton, unless otherwise stated
--------
STAY CONNECTED




Receive the information you need when you need it through our world-leading magazines, newsletters and daily briefings.
CONNECT WITH THE TEAM



